Email Templates

The following variables are available within individual BigCommerce email template:

Gift Certificate Email Template

Sent to the recipient of a gift certificate.

Available Variables

Variable Description
%%LNG_GiftCertificateEmailYouHaveReceived%% “You have received a Gift Certificate for”
%%GLOBAL_StoreName%% The name of the store.
%%LNG_Dear%% “Dear”
%%GLOBAL_ToName%% The name of the gift certificate recipient.
%%GLOBAL_Intro%% “%s has sent you a %s gift certificate for %s.”
%%GLOBAL_ExpiryInfo%% “You have until %s to use this gift certificate before it expires.”
%%LNG_GiftCertificateEmailInstructions%% “For instructions on how to redeem your gift certificate please click here.”
%%LNG_GiftCertificateEmailAttached%% “Your gift certificate is attached to this email.”
%%LNG_GiftCertificateEmailWarning%% “Please download or print a copy of your gift certificate for safe keeping as gift certificates are non-transferable.”
%%GLOBAL_EmailFooter%% %s
http://%s.mybigcommerce.com/
%s is powered by BigCommerce. Launch your own store for free with BigCommerce.”

Abandoned Cart Email Template

Sent when a customer abandons a shopping cart.

Available Variables

Variable Description
%%GLOBAL_AC_EmailBody%% “Hi %s,
You recently visited our online store and we noticed that you didn’t complete your order for the following items:”
%%GLOBAL_EmailFooter%% %s
http://%s.mybigcommerce.com/
%s is powered by BigCommerce. Launch your own store for free with BigCommerce.”
%%GLOBAL_AC_UnsubscribeLink%% Link to unsubscribe page associated with the store.
%%LNG_AC_EmailUnsubscribe%% “Unsubscribe”
%%LNG_AC_EmailUnsubscribeSuffix%% " from future emails like this"

Invoice Email Template

Sent when a customer places an order.

Available Variables

Variable Description
%%GLOBAL_NoPaymentTaken%% .
%%LNG_ThanksForYourOrder%% “Thanks for Your Order”
%%GLOBAL_IMG_PATH%% The URI of the directory in which the site’s image files reside.
%%LNG_YourOrderIDIs%% “Your order ID is”
%%GLOBAL_OrderNumber%% “Order Number”
%%GLOBAL_ViewOrderStatusMsg%% “To view the status of your order click here.”
%%GLOBAL_PendingPaymentNotice%% .
%%LNG_ShippingAddress%% “Shipping Address”
%%GLOBAL_ShippingAddress%% The customer’s shipping address.
%%GLOBAL_HideShippingEmail%% .
%%LNG_Email%% “Email”
%%GLOBAL_ShippingEmail%% .
%%LNG_BillingAddress%% “Billing Address”
%%GLOBAL_BillingAddress%% The customer’s billing address.
%%GLOBAL_HideBillingEmail%% .
%%LNG_Email%% “Email”
%%GLOBAL_BillingEmail%% .
%%GLOBAL_PendingPaymentDetails%% .
%%GLOBAL_OrderCommentBlock%% The text a customer entered in the order comment box.
%%LNG_YourOrderContainsTheFollowingItems%% “Your Order Contains…”
%%GLOBAL_CartItemColumns%% Column for cart items.
%%SNIPPET_CartItems%% Names of the items the customer ordered.
%%SNIPPET_TotalRows%% Subtotal and grand total.
%%SNIPPET_PaymentMethod%% The customer’s method of payment.
%%GLOBAL_EmailFooter%% %s
http://%s.mybigcommerce.com/
%s is powered by BigCommerce. Launch your own store for free with BigCommerce.”
%%GLOBAL_ProductThumbImageURL%% Product image URL.

Order Status Email Template

Sent when an order’s status is changed.

Available Variables

Variable Description
%%LNG_OrderStatusChanged%% “Order Status Changed”
%%GLOBAL_OrderStatusChangedHi%% “Hi %s”
%%LNG_OrderStatusChangedIntro%% “An order you recently placed on our website has had its status changed.”
%%GLOBAL_OrderNumberStatusChangedTo%% “The status of order #%s is now %s
%%LNG_OrderDetails%% “Order Details”
%%LNG_OrderStatusChangedOrderTotal%% “Order Total”
%%GLOBAL_OrderTotal%% The customer’s order total.
%%LNG_OrderStatusChangedDatePlaced%% “Date Placed”
%%GLOBAL_DatePlaced%% The date the order was placed.
%%LNG_OrderStatusChangedPaymentMethod%% “Payment Method”
%%GLOBAL_PaymentMethod%% The customer’s payment method.
%%LNG_ShipmentTrackingNumbersLinks%% “Shipment Tracking Numbers / Links”
%%GLOBAL_ViewOrderStatusLink%% .
%%GLOBAL_EmailFooter%% %s
http://%s.mybigcommerce.com/
%s is powered by BigCommerce. Launch your own store for free with BigCommerce.”

Return Confirmation Email Template

Sent when a customer submits a return request.

Available Variables

Variable Description
%%LNG_NotificationConfirmationForReturn%% “Confirmation for Return Request for Order ID”
%%GLOBAL_OrderId%% Order ID number
%%GLOBAL_IMG_PATH%% The URI of the directory in which the site’s image files reside.
%%LNG_NotificationAReturnSummaryIsShownBelow%% “A summary of your return is shown below. To view the status of this return”
%%GLOBAL_ShopPath%% The full URL to the store without a trailing slash. If on an SSL based page, this will be the HTTPS version of the store path.
%%LNG_ClickHere%% “click here”
%%LNG_ReturnReason%% “Return Reason”
%%GLOBAL_ReturnReason%% The customer’s selected return reason.
%%GLOBAL_HideReturnAction%% .
%%LNG_ReturnAction%% “Return Action”
%%GLOBAL_ReturnAction%% The customer’s selected return action.
%%LNG_YourComments%% “Your Comments”
%%GLOBAL_ReturnComments%% The customer’s return comments.
%%LNG_NotificationYourReturnContainsTheFollowingItems%% “Your Return Request Contains the Following Items…”
%%LNG_ReturnItems%% “Return Items”
%%LNG_Qty%% “Qty”
%%SNIPPET_ReturnItems%% .
%%GLOBAL_EmailFooter%% %s
http://%s.mybigcommerce.com/
%s is powered by BigCommerce. Launch your own store for free with BigCommerce.”