Sales Staff

NOTICE

As of September 30, 2025, the B2B Edition API authToken will be deprecated and replaced by the standard BigCommerce API X-Auth-Token. For information concerning this change, see B2B Authentication.

While authToken authentication is not expected to be fully sunset in the near future, it is advised to migrate to the new system as soon as possible to prevent disruption of functionality.

Sales Staff are backend team members who have access to a set group of Companies and features within B2B Edition. By default, Sales Staff will have the system user role Sales Rep, but you can create custom system user roles within B2B Edition that function as Sales Staff. For more information on configuring system user roles, see B2B Edition User Roles and Permissions (Help Center) (opens in a new tab).

Note: These endpoints are specifically for managing the Company assignments of backend user accounts. To manage frontend user accounts, see User (Server-to-Server) for individual accounts or Company (Server-to-Server) for Company accounts.